Important updates about new US state privacy laws

Notice about new US state privacy laws
Your Network Code: 9784401
Please note, This is an informational update only. No explicit action is required on your end in Ad Manager.
Dear Partner,
You're receiving this email because you are listed as an admin or legal manager of a Google Ad Manager account.
Throughout January 2025, Iowa, Delaware, New Jersey, Nebraska and New Hampshire will have various privacy law provisions coming into effect, namely Iowa Consumer Data Protection Act Delaware Personal Data Privacy Act New Jersey Comprehensive Data Privacy Act Nebraska Data Privacy Law and New Hampshire Senate Bill 255
We will supplement the existing Google Ads Data Processing Terms and Google Ads Controller-Controller Data Protection Terms No additional action is required to accept these terms if you've already agreed to the online data protection terms.
For U.S. state privacy laws, Google continues to offer a range of tools for publishers to manage product behavior. Publishers can review relevant controls in our help center
If you are using Restricted Data Processing (RDP) at the account level, this account-level setting will additionally apply in Iowa, Delaware, New Jersey, Nebraska, and New Hampshire on or after November 15th, 2024. If you have traffic in Iowa, Delaware, New Jersey, Nebraska, and New Hampshire, you may see an increase in Restricted Data Processing traffic. Refer to our Ad Manager Help Center articles for more information on enabling restricted data processing.
Please see business.safety.google/compliance for more information about Google's data privacy policies and Restricted Data Processing.
If you have any questions about this update, please reach out to your account team or contact us through the Ad Manager Help Center
Until next time,
The Google Ad Manager Team
Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland
You have received this mandatory email service announcement to update you about important changes to your Google Ad Manager product or account.
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